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Pricing

Pay for the sending capacity your team actually needs.

Choose a monthly recipient allowance, see the capacity included with each plan, and estimate additional usage before creating a workspace.

Transactional and marketing recipients share one allowancePlan usage is shown in product unitsPurchased top-ups stay separate
Essential capacity

Starter

For smaller teams building a reliable sending rhythm.

$20

/ month

Includes the exact recipient allowance shown below.

Sending allowance

Email recipients included
20,000 / month
Email rate
$1.00 / 1,000

Transactional and marketing recipients count toward the same exact allowance. Additional recipients are charged at the listed rate.

Included and additional capacity

Marketing contacts
5,000 included+1,000 for $3/monthEquivalent to $3.00 / 1,000/month
Sending domains
3 included+1 for $2/month
Workspaces
1 included+1 for $10/month
Team members
2 included+1 for $8/month
Asset storage
1 GB included

Additional usage

Attachment delivery
$1 / GB
Extra storage
$1 / GB-month

Attachment delivery, extra storage, and owner-approved capacity are itemized separately from the recipient count.

Expanded capacityMost room to grow

Growth

For growing programs managing more contacts, brands, and teammates.

$60

/ month

Includes the exact recipient allowance shown below.

Sending allowance

Email recipients included
80,000 / month
Email rate
$0.75 / 1,000

Transactional and marketing recipients count toward the same exact allowance. Additional recipients are charged at the listed rate.

Included and additional capacity

Marketing contacts
20,000 included+5,000 for $10/monthEquivalent to $2.00 / 1,000/month
Sending domains
10 included+5 for $5/month
Workspaces
3 included+1 for $8/month
Team members
5 included+1 for $6/month
Asset storage
5 GB included

Additional usage

Attachment delivery
$1 / GB
Extra storage
$1 / GB-month

Attachment delivery, extra storage, and owner-approved capacity are itemized separately from the recipient count.

High-volume capacity

Scale

For established teams sending at higher volume across multiple workspaces.

$150

/ month

Includes the exact recipient allowance shown below.

Sending allowance

Email recipients included
240,000 / month
Email rate
$0.625 / 1,000

Transactional and marketing recipients count toward the same exact allowance. Additional recipients are charged at the listed rate.

Included and additional capacity

Marketing contacts
75,000 included+10,000 for $15/monthEquivalent to $1.50 / 1,000/month
Sending domains
25 included+10 for $10/month
Workspaces
10 included+1 for $6/month
Team members
15 included+1 for $5/month
Asset storage
20 GB included

Additional usage

Attachment delivery
$1 / GB
Extra storage
$1 / GB-month

Attachment delivery, extra storage, and owner-approved capacity are itemized separately from the recipient count.

All prices are in USD. The plan cards show the complete included capacity and current additional usage rates.

Plan allowance and Top-up balance are different things.

Your subscription determines monthly product capacity. Purchased top-ups are separate prepaid funds for additional usage. RouteKite keeps the two visible without combining them into one dollar figure.

  1. 1
    Choose the monthly plan

    Your plan includes a defined number of email recipients plus contacts, domains, workspaces, team members, and storage.

  2. 2
    See usage in real units

    RouteKite shows recipients sent, contacts used, attachment delivery, storage, and remaining allowance without turning plan value into a confusing dollar balance.

  3. 3
    Use top-ups when needed

    Purchased credit stays separate as a Top-up balance and covers additional approved usage. Its purchase and expiry history remain visible.

Estimate a normal month before choosing.

Enter expected recipients, contacts, workspaces, domains, and team members. The estimate compares the base plan with the additional capacity your scenario requires.

Usage calculator

Estimate your month.

Enter your expected monthly email recipients, subscribed contacts, workspaces, domains, and team members. Compare the base subscription, required capacity blocks, recipient usage, and expected additional balance for each plan.

Monthly usage and workspace needs
50,000

Transactional and campaign deliveries combined.

5,000

Unique subscribed contacts only.

1
3
2

Estimated monthly funding

Starter Recommended

$50 estimated / month

$20 subscription + $30 expected top-up.

Email recipients included
20,000
Email recipients entered
50,000
Email recipients remaining
0
Additional recipients
30,000
Expected top-up
$30

Additional capacity

No additional capacity blocks are needed.

  • StarterRecommended$50 / month$0 capacity · $30 expected top-up
  • Growth$60 / month$0 capacity · $0 expected top-up
  • Scale$150 / month$0 capacity · $0 expected top-up

Additional capacity and recipient usage draw from the same included plan balance. The expected top-up is the amount beyond that balance. Attachment delivery and paid storage are not included. This calculator does not select a plan, enable capacity, or create a charge.

What remains visible

Billing should explain itself.

Current plan
Monthly price, status, renewal or end date, and any pending change.
Current usage
Exact recipients, contacts, storage, attachment delivery, and remaining allowance.
Top-up balance
Shown in dollars only when active purchased credit remains.
Payment history
Successful purchases, invoices, receipts, purchase dates, and expiry details.

Common questions

Before you choose a plan

Do transactional and campaign emails use separate allowances?

No. Each accepted recipient uses the same monthly email-recipient allowance, whether the message is transactional or part of a campaign.

What happens when the included allowance is used?

Additional usage requires available Top-up balance and the capacity settings approved by the account owner. RouteKite does not silently present plan allowance as cash.

Are attachments included in the recipient count?

The recipient counts as one email recipient. Attachment delivery is measured separately by delivered data volume.

Can I change plans later?

Account owners can manage the plan from Billing. Current status, renewal timing, and any pending change stay visible before confirmation.

Start sending

Choose a plan when the workspace is ready.

Create the workspace, connect a domain, and see the billing model before committing to a send.